Why is social media icon Scott Monty leaving Ford Motor Company? We sat down with him today to try and find out:
Ford's Social Media Star, Scott Monty, Talks About Leaving—and Not Looking Back www.adweek.com Scott Monty is leaving Ford after leading its social media efforts for six years, with a flair for innovation. It shouldn't be a surprise to those who know of Monty's devotion to Sherlock Holmes—he runs a news blog for the fictional detective—that the industry notable's next stop is a mystery. |