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ADWeek - What's old is new again—as long as it doesn't actually feel old.

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What's old is new again—as long as it doesn't actually feel old.


Why VW is Bringing Back the Original Beetle. Sort of.
www.adweek.com
Nostalgia is powerful, but no modern driver wants a 53-horsepower engine or an AM-only radio. Here's how Volkswagen is finding the balance.