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ADWeek - Stupidly clever, or maybe cleverly stupid.

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Stupidly clever, or maybe cleverly stupid.


Wieden + Kennedy Wasted This Client's Money on Awful Ads, but That Was the Point
www.adweek.com
Hiring a fashion designer to make a T-shirt for a rat. Sponsoring a soccer team best known for its embarrassing losses. These seem like particularly odd ways to spend an ad budget.