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Arvamusfestival toimub sel aastal juba kolmandat korda. Milline on Sinu teema (j...

19.05.2015, Angels

Arvamusfestival toimub sel aastal juba kolmandat korda. Milline on Sinu teema (ja Sinu värv :) )?

How many iterations of that hypothesis did you test?

19.05.2015, Peep Laja

How many iterations of that hypothesis did you test? Iterative A/B Testing - A Must If You Lack a Crystal Ball conversionxl.com You have a hypothesis, and run a test. Result - no difference (or even drop in results). What should you do now? Test a different hypothesis? Not so fast. A fairly common scenario Let's imagine that you conducted a qualitative survey, and a large num...

Huvitavad mõtisklused valitsemise disanimise teemadel... Taanlased on meist küll...

19.05.2015, Velvet

Huvitavad mõtisklused valitsemise disanimise teemadel... Taanlased on meist küll selles osas palju ees, kuid loodetavasti mitte liiga kauaks! designforeurope.eu designforeurope.eu

19.05.2015, Reklaamtreiler OÜ

Pudelkirjaga on meie juurde jõudnud Taneli reisikiri Londonist, kus ta käis konv...

19.05.2015, Imagine

Pudelkirjaga on meie juurde jõudnud Taneli reisikiri Londonist, kus ta käis konverentsil "Future of Web Design". Tanel kirjutab enda jaoks kõige kõlavamatest mõtetest seminarilt, aga ka näiteks sellest, kui palju tuleb Inglismaa pealinnas iga liigutuse eest maksta. Mõnusat lugemist: http://imagine.ee/blog/2015/05/animatsiooni-mote-hastiunustatud-vana-ja-vihmavaba-london/

Coming to desktops, too.

19.05.2015, ADWeek

Coming to desktops, too. Google Search Results Have a Whole New Look Now That Tweets Have Arrived www.adweek.com Twitter finds way to grow audience, starting with mobile search.

"Algorithms will never generate insights or big ideas, but to the extent they ca...

19.05.2015, ADWeek

"Algorithms will never generate insights or big ideas, but to the extent they can make those ideas work harder, all the better." Assembly's Jeff Brooks Talks Data-Planning Engines and the Infrastructure Age www.adweek.com Plus, a miracle on ice for the Rangers.

Robin Hood Foundation tries to court millennials.

19.05.2015, ADWeek

Robin Hood Foundation tries to court millennials. Do Offline Charities Hold Promise for Digital Branded Content? www.adweek.com Robin Hood Foundation and United Airlines test the concept.

VR is going mainstream: Analysts predict 12.2 million headsets will be sold next...

19.05.2015, ADWeek

VR is going mainstream: Analysts predict 12.2 million headsets will be sold next year. How Virtual Reality Could Revolutionize Ads in the Sports Industry www.adweek.com Putting eyeballs on your digital billboards.

The May issue will be the last in Lucky Magazine's current incarnation.

19.05.2015, ADWeek

The May issue will be the last in Lucky Magazine 's current incarnation. Lucky Magazine Goes Quarterly www.adweek.com Restructuring will lead to layoffs, departure of Lucky Group president.

An icon loosens up.

19.05.2015, ADWeek

An icon loosens up. Darrell Hammond Is Colonel Sanders in W+K's Big New Campaign for KFC www.adweek.com A throwback's view of modern culture.

"Branding and consumer awareness blended in really well with all my interests in...

19.05.2015, ADWeek

"Branding and consumer awareness blended in really well with all my interests in psychology." Why an Agency Founder Dropped His Ph.D. Ambitions to Tackle Marketers' Real-World Challenges www.adweek.com From a beach in the deep South.

"This is the crazy glue!"

19.05.2015, ADWeek

"This is the crazy glue!" The Sticky Story of Krazy Glue (and How It Holds Our Lives Together) www.adweek.com It's Strong. It’s Clear. Just keep your fingers away from it.

Is it better to police a creative team or be part of one?

19.05.2015, ADWeek

Is it better to police a creative team or be part of one? Why Your Agency Needs Fewer Project Managers and More Producers www.adweek.com Most agencies use these job titles interchangeably, but understanding the distinction is imperative to improving agency workflow.

Quite an impressive list.

19.05.2015, ADWeek

Quite an impressive list. Greatest Ad Ever on YouTube? These 20 Iconic Spots Are Fighting It Out www.adweek.com

Take a tour of YouTube's NYC space.

19.05.2015, ADWeek

Take a tour of YouTube 's NYC space. YouTube Opens Its N.Y. Space to Influential Creators and Their Imaginations www.adweek.com

The new offering from Pinterest lets users control the motion.

19.05.2015, ADWeek

The new offering from Pinterest lets users control the motion. Pinterest Puts Its Own Spin on Video Ads With These Cinematic Pins www.adweek.com And gives brands a way to target based on interests.

Beautiful.

19.05.2015, ADWeek

Beautiful. Ad of the Day: Spotify Helps Deaf People Hear in This Emotional New Spot www.adweek.com Sound comes alive in the Philippines.

Kristen Bell and Dax Shepard's latest ads.

19.05.2015, ADWeek

Kristen Bell and Dax Shepard 's latest ads. Kristen Bell, Dax Shepard Kill You With Cuteness in Their Latest Samsung Ads www.adweek.com Hollywood couple is back, and hooked on home appliances.

Posting work without permission can be bad news for agencies and clients alike.

19.05.2015, ADWeek

Posting work without permission can be bad news for agencies and clients alike. How Agencies Are Cracking Down on Creatives Who Post Unapproved Ads www.adweek.com Playing with brand equity is hazardous to your career.

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