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PR is assuming a more visible and prominent role in today’s consumer marketing mix. The 4A's is bringing together leading communication and branding experts, journalists and agency executives, center stage, to have candid and uncensored conversations at the 4A's PR Conference, April 25-27 in New York. Click below to review the complete agenda and register.
Managing Brand Reputation in an Agile World www.4asprconf.com PR's prominence in the marketing mix continues to increase as brand and reputation management converge. The rapid pace of digital media means PR pros have to be more nimble, more creative and work more collaboratively to build brands and engage audiences. |
