"Only if what I tell you appears absolutely unbelievable have we any chance of visualizing the future as it really will happen."
Ad of the Day: Arthur C. Clarke Introduces BMW i Electric Cars on the Olympics www.adweek.com RAM did it with Paul Harvey. Apple did it with Walt Whitman (by way of Robin Williams). Visa did it with Amelia Earhart. Now, it's BMW's turn to use the poetic words of a long-ago visionary to sell a modern product. |