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ADWeek - Obviously the secret to launching big into a social channel is to bring Gisele a...

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Obviously the secret to launching big into a social channel is to bring Gisele along.


Chanel Got 1.8 Million Instagram Followers Virtually out of Nowhere
www.adweek.com
After only one day of Instagram work, Chanel is already ahead of a good number of its high-end fashion competitors in terms of audience on the social channel. Chanel posted its first Instagram photos and videos Monday and already has 1.8 million followers.