Kui palju agentuuridele tegelikult "Suurte ideede" eest makstakse?
TRENDSETTERS: Is the Big Idea Everything You Paid For? Asks Darren Woolley www.internationalistmagazine.com "Marketers and their agencies talk regularly about the 'big idea,' says Australia-based Darren Woolley, Founder of TrinityP3, an independent marketing and strategic management consulting company that works across Asia-Pacific. "It's nothing short of the idea that will transform the business, lead t |