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Is it really Thanksgiving without the gobble?
 HoneyBaked Ham's Radio-Mobile Play Aims to Take a Bite Out of Turkey Day www.adweek.com HoneyBaked Ham is combining radio and mobile this Thanksgiving to see if the brand can stir up big sales in Atlanta for a holiday known for turkey feasts. Various radio stations in the southern market will air a spot that will push a mobile coupon offering $5 off the company's half-ham product for t... |
