Inside Nascar's new ad from Ogilvy, in which kids dream of being racecar drivers.
Kids Dream of Being Racecar Drivers as Ogilvy Fine-Tunes Its Repositioning of Nascar www.adweek.com Astronaut? Firefighter? Movie star? All fine professions. But it's the dream of being a racecar driver that gets kids' pulses racing in many homes across America. |