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In the 1950s, you'd be hard-pressed to find a child on a cruise ship. Today, the industry's survival depends on families. Adweek writer and history author Robert Klara explains how this shift came about.
 Cruise Ships Now Depend on Parents Bringing the Kids Along www.adweek.com Even grown-up carriers like Norwegian report that "intergenerational travel groups" now make up to one-fifth of their rosters. How did passenger ships go from floating adult playgrounds to the literal playgrounds they are now? |
