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In a study by Janrain, it was found that 73% of consumers were fed up with being presented with irrelevant content.
So why then, does Apple Inc., the most valuable company on the planet show me an iPad Mini on the website just a week after I bought the thing? Do they even know they can tailor the content specifically to me? Do they care?  How Personalized Marketing Can Increase Your eCommerce Sales conversionxl.com Marketing doesn’t end after you've attracted new users to your website. Marketing doesn't end after you've made the sale. If you're interested in increasing customer lifetime value, know the real journey begins after that first sale is made. Perso... |
