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If you like nerding out on data, you're groin to love these metrics from Betabrand.
 Crotches Are King in Betabrand's Test of 30 Different Ad Photos www.adweek.com Advertising lore would have us believe that attractive women are the key to getting either gender to linger longer on your ad. But in digital, could it be that the male crotch is actually the key to click-through gold? |
