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Peep Laja - If the checkout flow is where the money's at, why do so many sites drop the ball...

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If the checkout flow is where the money's at, why do so many sites drop the ball here?


How to Design an Ecommerce Checkout Flow That Converts
conversionxl.com
The checkout flow is where the money is at. Think about it, random strikers leave the site before ever entering the checkout funnel, while motivated buyers come here to finish their order. Any small increase in this step usually has a direct impact on ...