If Pom wins its lawsuit against Coca-Cola, it could have a massive impact on the way beverages are named, labeled and marketed in the U.S. Here's why:
Why Food and Beverage Advertisers Should Be Worried About Pom v. Coca-Cola www.adweek.com The Supreme Court will hear arguments on Monday on a case that could significantly change the legal landscape for what name food makers give their products and how they market the product on the food label. The case is Pom Wonderful v. |