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ADWeek - If a marketer is in need of content to distribute to readers, LinkedIn's team of...

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If a marketer is in need of content to distribute to readers, LinkedIn's team of “content marketing consultants” can link it up with a roster of partner publishers.


LinkedIn Is Looking More Like a Publisher as It Grows Its Native Ad Business
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LinkedIn is looking more and more like a publisher these days. The professional networking site eschews the term, but its recent moves suggest otherwise, from its Influencers blog network to its acquisition of news reader Pulse and the introduction of native advertising.