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ADWeek - "I appreciate that your appearance is just one aspect of who you are!"

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"I appreciate that your appearance is just one aspect of who you are!"


Construction Workers Yell Messages of Empowerment to Women in Snickers Stunt
www.adweek.com
Australian construction workers simply aren't themselves in this amusing stunt from Clemenger BBDO in Melbourne. In fact, they're actors who shout empowering statements to women on the street in a real-world extension of Snickers' "You're not you when you're hungry" campaign.