How do you measure the ROI of content marketing?
A guest post by NewsCred, via Adweek BrandShare. This ROI Cheat Sheet Is Going to Make Your Day www.adweek.com Today's marketers think a lot about producing great content for their audiences. But anyone who has done this successfully knows there's more to launching and sustaining a content program than turning out engaging articles, videos and social posts—as if that weren’t challenging enough on its own. |