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ADWeek - How do leading agencies and brands push themselves to get even better? We asked...

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How do leading agencies and brands push themselves to get even better? We asked the CEO of 360i at Cannes:


360i's Sarah Hofstetter on Reaching the Top—and Staying There
www.adweek.com
CANNES, France—Everyone dreams of being No. 1. But reaching the top quickly introduces a new pressure: staying on top.