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ADWeek - HISPANIC ISSUE: Ahead of Univision's upfront tour, network svp Cynthia Ashworth...

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HISPANIC ISSUE: Ahead of Univision's upfront tour, network svp Cynthia Ashworth spills exclusive news: the combining of the company's broadcast and digital brand-integration groups.


Univision's Strategic Shift
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To better serve advertisers with content tie-ins that span the network’s TV, radio, online and mobile platforms, Univision has married its...