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Hiina võitis sel aastal esimest korda Cannes'i Grand Prix.
Võit tuli JWT Shanghai Samsonite kohvrite printreklaami eest "Heaven and Hell." Vägev töö!  JWT Shanghai Wins Press Grand Prix for Samsonite Print Ad | Adweek www.adweek.com A print ad for Samsonite's Cosmolite suitcase, depicting a classical-style heaven-and-hell scene, has earned JWT Shanghai the Grand Prix in the 2011 Press Lions contest at Cannes. The point of the piece was to emphasize the product's durability. |
