|
|
|
Here's an intense look at the rigors of preparing for the Paralympics. Hard-hitting stuff from 72andSunny Amsterdam.
 Samsung Goes 'Real, Raw and Pitiless' in Gritty Paralympics Ad www.adweek.com "The idea of 'Sport Doesn't Care' is that sport is the great leveler," says Carlo Cavallone, ecd at 72andSunny in Amsterdam, of his agency's hard-hitting 90-second spot for Paralympics sponsor Samsung. |
