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ADWeek - Go Daddy tries something new for the Super Bowl: Showing women as successful sma...

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Go Daddy tries something new for the Super Bowl: Showing women as successful small-business owners instead of scantily clad sex objects.


Go Daddy Unveils the First Super Bowl Ad of Its Post-Sleaze Era
www.adweek.com
Go Daddy, which this fall promised no more sleazy Super Bowl commercials, still shows plenty of skin in its first ad for this year's game—but it's mostly male, and it's absurdly pumped up.