For this week's cover story on life-long products (http://adweek.it/1idI8KW) we looked at 15 brands with lifetime guarantees to see how they stack up.
What are your favorite durable brands? Have you had luck redeeming a lifetime warranty? 15 Purchases That Might Outlive You www.adweek.com Despite the rage of disposable clothing and the rise of America's throwaway culture, some brands do still make things for keeps—and offer satisfaction guarantees to go along with them. |