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ADWeek - Esurance is doing a fun little stunt tonight that should get some attention.

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Esurance is doing a fun little stunt tonight that should get some attention.


Esurance Buys First Ad After Super Bowl, Will Give the $1.5 Million in Savings to a Viewer
www.adweek.com
The online insurance company has bought the first commercial slot after the the final whistle of the Super Bowl.