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Eksperimendid Facebooki reklaamidega näitasid üllatuslikult, et õlle pildi kasutamine reklaamis tõstab selle klikkide hulka (mõnel juhul isegi läbi aegade parim tulemus). Samas ei aidanud see kaasa conversionile. Kes proovib eksperimenti korrata Eestis?
 Beer boosts Facebook CTRs, but not conversions econsultancy.com Many advertisers are increasingly making room in their budgets for Facebook ads, but over the years, there's been a lot of talk about the general ineffectiveness of them compared to say, Google AdWords. |
