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ADWeek - Each show is a case study in TV's buzz-driven life cycle.

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Each show is a case study in TV's buzz-driven life cycle.


Infographic: What Digital Stats Can Tell Us About Mad Men, Game of Thrones and Daredevil
www.adweek.com
Between 1 million and 2 million people will watch the return of Mad Men on Sunday night, but based on digital buzz, it seems only die-hard fans will tune in.