Clever use of animated GIFs by Fruit of the Loom and Crispin Porter + Bogusky:
Fruit of the Loom Turns GIFs Into Father’s Day Gifts www.adweek.com Fruit of the Loom is taking the traditional Father’s Day “good for one” perforated-paper coupons that kids dole out to their dads digital this year with a new commerce-enabled GIF campaign. |