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ADWeek - Chew on this weird, mouthy Weight Watchers campaign from France.

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Chew on this weird, mouthy Weight Watchers campaign from France.


Ad of the Day: Weight Watchers
www.adweek.com
While American viewers are being subjected to Charles Barkley in Weight Watchers commercials, the French are getting something even weirder—an artful yet off-putting campaign from Fred & Farid featuring colorful, almost threatening close-ups of women's mouths.