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ADWeek - By making those buried "unsubscribe" links far more visible, has Gmail just rais...

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By making those buried "unsubscribe" links far more visible, has Gmail just raised the stakes for email marketers?


Gmail's Unsubscribe Button Could Be a Huge Blow to Email Marketers
www.adweek.com
The email arm of the digital giant introduced an Unsubscribe button at the top of emails, making opting out a one-click, easy-to-do action.