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ADWeek - Big payday for Big Papi: World Series MVP will take in close to an extra $1 mill...

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Big payday for Big Papi: World Series MVP will take in close to an extra $1 million in endorsement deals.


Big Papi's World Series Run Means a Cool Million in Ad Bucks
www.adweek.com
Want to know who was the big winner in terms of ad dollars from the memorable, six-game World Series, which wrapped last night with the Boston Red Sox defeating the St. Louis Cardinals? The MVP, of course.