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ADWeek - Advertisers still can't figure out how to target African Americans.

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Advertisers still can't figure out how to target African Americans.


Has Webster’s Redefined Urban?
www.adweek.com
What do you think of when you hear the word “urban?” Inner-city? Rap, hip-hop or Black, perhaps? I can’t imagine you think urban is defined by sad, blonde and brunette waifs, as retailer Urban Outfitter apparently does.